To “Red” Ed:Some advice from a “has been” Hack

Ed Miliband: The need to be ruthless and brave Pic: courtesy peoplesrepublicofsouthdevon

Journos love a drama and nothing better than a fratricidal battle between two brothers. But the coverage by my colleagues of  ” Red” versus ” Dead ” Miliband has  been well over the top.

Basically the argument goes like this. Ed has already been defined by his enemies as  red in tooth and claw, only in power because of the machinations of  union barons who duped their members into supporting him to ditch his brilliant elder brother.

Now with Joe Public  well briefed – and with only that difficulty over spending cuts which a public  will reluctantly accept after being told Labour is to blame – the Tories will be able to romp home in four years time.  Just offer the  squeezed middle classes big tax cuts from selling off the banks.

This cartoon portrayal  is likely to go badly wrong. I have no inside knowledge of the Ed Miliband team but I do talk to a lot of contacts who deal with him – and if he is astute enough he has a winning card.

Some people are obviously up to a job, others grow into it. Ed is the latter. As a special adviser to Gordon he seemed frightened of the media. As a Cabinet Office minister the Whitehall view was that he was indecisive about what to do. But as climate change and energy secretary, Whitehall revised their opinion. He took  them on over   emission targets and won, and there is nothing more they like than a minister with a firm agenda.

It was similar in the leadership election campaign. His address to the Parliamentary Lobby lunch was OK, but lacked blood and fire. But through the large number of  hustings, his performance improved and  he was steadily winning the argument. It is a myth  to say that he won the vote because only union bosses backed him. It was his arguments that convinced the individual union members to vote for him and pushed the leaders into backing him. David Miliband – as an article about to appear in The Journalist will reveal – campaigned equally ferociously with the unions but lost the argument.

So where does that leave him? For a start with four years to establish his personality, policies and identity thanks to fixed term Parliaments. The mood  music will then be quite different. We are still in the phoney war over the cuts and higher taxes. From January when VAT goes up, we will face a rolling programme of higher taxes, lower benefits and unthinkable cuts to public services- defended equally by two major coalition parties.

His first speech suggests that he will fight a number of the cuts but not offer to restore every one. He will have to be fleet footed, ruthless, know his own mind and be able to create not just an alternative policy but an alternative narrative that can be believed by the general public. On some issues he will need to be brave, because  the policy may not be instantly popular. He needs to use focus groups not just to tell him what people think but how he can influence people to think differently.

 He should not  underestimate his main opponent David Cameron. Behind  the public relations manner is a ruthless brain – just look at how he handled the expenses saga, leaving Gordon looking flat footed.

One Tory contact of mine at the conference  –  who  I have known for years- had a chilling insight into the right wing agenda. He said he did not mind if it was a one term coalition – because by 2015 they would have dismantled so much of the state – that  a Labour government would never have the money to put it back. His money comes from the Far East and the oil rich states surrounding Russia- so he doesn’t care if the UK does not really prosper – as he thinks  India and China will be the wealthy power houses of the future. That if nothing else should be warning to Ed of what he has got to do.

Election Campaign:What the politicians and civil servants didn’t tell us

Are you voting without them telling you all the facts?

The election is virtually over. Tomorrow  you can cast your vote.  The parties will concentrate on their key messages over the last hours before polling day. But have all the issues been covered? No way.
 
Just as there is a black hole in all the parties’ planned spending cuts, there are lots of issues that have not been properly covered and many more that have been completely ignored.
They fall into three groups: there are issues that have been discussed but  not properly explored; there are issues that have been ignored by the political parties; and, perhaps surprisingly, there have been issues that Whitehall – not the politicians – has buried under the carpet.
 
The biggest issue that has not been properly explored is immigration. It was partly catapulted into the election by Gordon Brown’s “Bigotgate” gaffe after meeting pensioner Gillian Duffy, but the parties have tried to obscure the facts.
 
The Tories have promised to introduce a cap on immigration – but it will not apply to the 27 existing members of the European Community. They account for 80 per cent of immigration – according to Channel Four’s fact check file – almost 1.8 million people coming into Britain against 1 million Brits going to live in the EU.
 
While those coming from outside the EU account for only 20 per cent of immigration, according to a BBC analysis for the last recorded year, 8,000 more people left than came in. In effect this makes Cameron’s cap almost meaningless.
 
The Liberal Democrats, while promising to give an amnesty to illegal immigrants who have been here for 10 years, estimate it could help 600,000 – but, as Nick Clegg admits himself, nobody knows where they are. UKIP would block immigration altogether – but that will mean leaving the EU as well. The Liberal Democrats’ policy would mean hundreds of thousands of illegal immigrants paying taxes, while Labour say they would deport them all, if they can find them. So more heat than light.
 
Then there are buried issues. The biggest is pensions and how we are going to fund an ageing population. The Tories have promised to raise the pension age to 66 but not until 2016, after the next election.
 
And while the election is taking place, more companies are ending final salary schemes, which will make it more difficult to get a good pension, and the cost of providing care is going up all the time. The parties have touched on the cost of care but the multi billion pounds for pensions has not even been debated. Anyone thinking seriously about this would know that something has got to give.
 
Similarly, for younger people, one issue that might have been raised is the draconian measure – rushed through Parliament just before the election – to curb illegal file-sharing.  There is now a law that could give the music and video business powers to demand internet providers disconnect people from the internet. This has been barely mentioned.
 
Other issues hardly touched on include the environment, overseas aid, transport and housing.
 
But probably the most surprising thing that happened during the election was a decision by Whitehall – which runs the country while the PM is busy campaigning – to ban the release of new statistics which would have revealed how much you are funding farmers and agribusiness through the European Union.
 
Last Friday the EU expected every one of their 27 members to release details of the billions of euros spent subsidising farmers and big companies to produce food for last year. Every country except the UK published these figures.
 
In Whitehall, civil servants took the decision that to release this information in the middle of an election campaign would be wrong. They justified this on the grounds that some Parliamentary candidates might be receiving the  subsidies. I quote the explanation: “This decision reflects the need to maintain, and be seen to maintain, the impartiality of the UK Civil Service, given the potential risk that … payment  information relating to any individuals involved in the election might be used as part of election campaigning.” Possibly as many as 80 candidates, mainly Conservative, and a few UKIP and Liberal Democrats are benefitting from this.
 
Extraordinarily, in Scotland – where there is a devolved government – the figures were released. They showed that 19,000 farmers and businesses shared nearly £600m of taxpayers’ money. The figure for the UK was over £3 billion the previous year.
 
But the effect was to close down any political debate on the cost of the EU to the taxpayer. Other statistics like hospital admissions, road statistics and all the economic data have all been released.
 
So it is not only politicians who have limited debate during the election.

This blog is also on the msn website as part of their general election coverage.